Three Lane Ends Academy based in Castleford had a complete refurb and along with it, Creative 23 were tasked to give them a rebrand. We had to come up with something new but familiar. The shield is based on where the school is situated. It's very close to River Aire and Calder and where three lane ends meet - this is symbolised within the shield.
Using a green and purple palette we had to create something modern and fresh without losing all links to the past. Our designs hit the spot and sailed through the committee sign off process!